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Redefy vs. Redfin

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RedefyRedfin
as of 05/24/2018
as of 05/21/2018
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What is Redefy

Redefy will provide you with a full service experience at a fraction of the traditional cost with their flat fee pricing. Redefy helps you from pre-listing to close.

How Redefy works

  • Redefy does an in-home consultation to answer any questions you may have and provide home preparation tips. Professional photography is provided.
  • Your home will be listed on the MLS and other syndicated sites.
  • Your home will be marketed through online digital channels as well as providing physical signs and lockbox for buyer agents to show your home.
  • Redefy will help you manage and negotiate offers.
  • You will be guided through closing and Redefy provides documents available to digitally sign.
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What is Redfin

Redfin is a low cost full service real estate brokerage that represents home buyers and sellers with their local agents. You will get the full service of a traditional agent while paying a much lower commission. Redfin agents get paid bonuses based on the review their clients give them, so they are highly motivated to provide the best possible service when helping you sell your home. Since launching in 2006, Redfin has sold over 120,000 homes and saved customers over $400 million.

How Redfin works

  • Redfin will recommend local professionals to get your home cleaned, painted, landscaped, or fixed. They will then pay for professional photography and a 3D scan for potential buyers to tour your home remotely.
  • After a consultation and walk through of your home, your Redfin agent performs a Comparative Market Analysis (CMA) for pricing guidance. Your home is then listed on the MLS and other syndicated sites.
  • Redfin will install a for sale sign in your yard, directional signs around your neighborhood, create custom flyers and brochures, run targeted email campaigns, hold open houses, and develop a marketing plan to sell your home.
  • Redfin will manage, negotiate, and oversee offers you receive. Once you have an offer you like, your agent will send a ‘Last Call’ email that can potentially lead to more offers and a higher sale price.
  • Your Redfin agent oversees and guides you through escrow, from the inspection to closing.
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Service offerings by Redefy compared to Redfin
Service
Redefy
Redfin
In-Home Consultation
Lockbox
Photography
For Sale Signs
MLS Listing
Digital Marketing